Since 1895, when Daniel Swarovski pioneered his scintillating machine-cut crystal jewelry stones, Swarovski has continually pushed boundaries of innovation and crystal creativity. Today, Swarovski, unrivaled in quality, precision and consistency and known worldwide for its exceptional brilliance and irresistible rang

e of colors and textures, is the ultimate luxury ingredient in fashion, jewelry, objects and lifestyle accessories. Now, through Swarovski’s marketing initiative for the Do-It-Yourself market, these crystals that provide a continual source of inspiration and innovation to leading professionals, designers, jewelers and artisans around the globe, are available to individual customers everywhere, bringing a touch of couture luxury to personal creations.

Birthstone colors were first studied in 1400BC by the Assyrians, followed by the Old and New Testaments, which explored their symbolism and how each was associated with a specific calendar month.Historical sources from around the world have mentioned, time and again, how various gems possess characteristics that might be helpful to individuals born in a particular month.

With such a rich and fascinating history it’s no wonder that astrologers began making connections to the twelve signs of the Zodiac. After studying the characteristics specific to each colored stone, they ascribed values that may be useful to people born under the corresponding star sign. This gemstone symbolism was recorded for the first time a few hundred years ago by jewelers in Germany and Poland. By 1912, famous jewelry brands had begun publicizing birthstones, with the National Association of Jewelers confirming the definitive stones and colors together with their associated months, signs and symbolic qualities in 1952.